LEAD RECOVERY FOR RESIDENTIAL CONTRACTORS
Not every old estimate is a lost opportunity. Flowcraft follows up with eligible past inquiries, identifies homeowners who are ready to talk again, and sends those opportunities back to your team.
14-day sprint · Up to 100 eligible leads · No new ads · No long-term contract
Built for established residential contractors.
Remodeling · Roofing · Pools · Outdoor Living · Custom Cabinetry · Windows & Doors · Major Home Installations
01 / THE OVERLOOKED OPPORTUNITY
THE PROJECT MAY HAVE BEEN DELAYED. NOT CANCELLED.
A homeowner requests an estimate. Then priorities change. Financing takes longer. Permits get delayed. Life gets busy.
Your team moves on to the next inquiry. But six months later, that homeowner may be ready to start.
02 / THE ECONOMIC LOGIC
BEFORE YOU PAY FOR ANOTHER LEAD, CHECK THE ONES YOU ALREADY HAVE.
You’ve already invested time or money in attracting these homeowners. The next opportunity might not require another ad—it might require reopening the right conversation.
OPTION A / Keep investing in new inquiries while older opportunities remain unchecked.
OPTION B / Invest $497 to test whether your existing inquiries contain homeowners ready to reconnect.
When your projects are worth thousands, an overlooked estimate could represent a significant opportunity.
03 / WE HANDLE THE WORK
YOU HANDLE THE PROJECTS. WE HANDLE THE FOLLOW-UP.
01 / Share your past opportunities — Provide eligible old inquiries, estimates or quotes through our approved secure process.
02 / Approve the approach — We prepare the follow-up messaging. You approve the contacts, exclusions and messaging before anything is sent.
03 / Get interested homeowners back — We handle the initial recovery work and pass interested opportunities back to your team.
No new software to learn. No new ads to manage. No string of sales meetings.
The 14-day delivery period begins after the required eligible lead data and launch approval are received.
04 / DEFINED SCOPE
HERE’S WHAT YOUR $497 SPRINT INCLUDES.
A one-time introductory Sprint. Not a subscription. Up to 100 eligible past inquiries, with a defined process from review to handoff.
01 / Dormant lead review
Review and organize up to 100 eligible past inquiries.
02 / Approved recovery messaging
Prepare the follow-up approach and obtain approval before launch.
03 / Managed follow-up
Contact eligible homeowners and organize their responses.
04 / Interested homeowner handoff
Route meaningful opportunities into your existing sales or booking process.
05 / Clear results report
Show what was contacted, what came back and what happened next.
We do not replace your sales team. We identify conversations worth reopening.
05 / YOUR APPROVAL COMES FIRST
YOUR COMPANY. YOUR CUSTOMERS. YOUR APPROVAL.
You stay in control. Nothing launches until you’ve approved the eligible contacts and messaging.
Your relationships stay yours. Interested homeowners return to your company—not someone else’s sales process.
You can see the work. Your shared Recovery Hub shows activity and outcomes without requiring you to maintain another system.
Flowcraft uses approved access methods and respects applicable consent requirements, exclusions and opt-outs. Ineligible homeowners are not contacted.
06 / A SHARED RECORD, NOT ANOTHER SYSTEM
SEE WHAT CAME BACK.
The Recovery Hub is a straightforward shared record managed by Flowcraft—not a new CRM you have to learn.
EXAMPLE PROGRESSION · NOT CLIENT PERFORMANCE
01 / Eligible
02 / Contacted
03 / Replied
04 / Interested
05 / Handoff
06 / Appointment
07 / Estimate
08 / Signed Project
Replies are not automatically qualified opportunities. Appointments are not signed projects. Signed projects and confirmed revenue are tracked separately when your team reports those outcomes.
07 / THE OFFER
A QUICK FIT CHECK / Established contractor. Usable past inquiries. Appropriate permission to contact. Meaningful project values. Capacity to respond to interested homeowners.
14-DAY LEAD RECOVERY SPRINT
$497
One-time introductory price
Find out whether homeowners you’ve already spoken with are ready to talk again.
Up to 100 eligible dormant inquiries
Approved follow-up
Initial response review and qualification
Interested homeowner handoff
Shared results tracking
End-of-sprint summary
No new ads. No required sales call. No long-term contract.
AFTER CHECKOUT / Complete one onboarding form, provide your eligible list and handoff instructions, then approve the recovery message. We take it from there.
A FEW STRAIGHT ANSWERS.
How many old leads does the $497 Sprint cover?
What if none of my old leads are interested?
How much work will my team have to do?
Will you contact homeowners without my permission?
Do I need another CRM or software subscription?
What happens after the 14 days?
What if I have more than 100 old leads?
Do I have to get on a sales call?
YOUR NEXT OPPORTUNITY MIGHT ALREADY KNOW YOUR NAME.
Before investing more to attract the next homeowner, find out whether someone you’ve already spoken with is ready to move forward.
14 days. A clear process. No long-term commitment.